Project50 was started in 2019 by myself and an ex-client from the US. We believed consulting using deep experience and expertise, rather than huge frameworks and rigid processes, ensured greater collaboration and better profits for our clients. We’re now 20 strong, with clients in the U.K. and US ranging from Amex, Gatwick & P&O, down to small Indian restaurant chains in the North West of England (yum!). We’re problem solvers who get in the trenches with our clients and help with both the thinking and doing. On one end, we build 5 year commercial models. On the other, we help clients stand up campaigns and get their comms right for next week! On a personal level, as a business owner and NED in the media and technology space, I know what it’s like to often be the only female in the room, and I want to help others have the confidence to go for more and ask for more.